Based in the Swiss Alps (Vallée du Trient - VS), I am a freelance graphic designer and art director. My scope of work includes logotypes, visual identities, branding, packaging & much more. But one thing remains constant: a bold, contemporary approach to visual communication.
Growing up in Paris during the 90s, I was deeply involved in skateboarding and urban cultures, which allowed me to develop a strong graphic identity.
My comprehensive approach to branding lies in the narrow overlap between understated and expressive, retro and contemporary, functional and aesthetics, with a natural bent for the minimalism and focus on creating sustainable and thinking design, for local and international clients.
My aim is to help brands and companies to build timeless and personality graphic designs to reach their target audience. I employ a comprehensive approach to my work which extends beyond the conventionally defined roles of graphic designers.
By applying design strategy to a broader scope I can ensure that dull copywriting doesn’t detract from compelling typography. I believe that great relationships are built through communication, trust, passion, and creativity.